Festival season would be nothing if it weren’t for some style inspiration from Alexa Chung. At last weekend’s V festival, Chung worked her signature granny chic look. The brilliant thing about Alexa is she always manages to look effortlessly cool. So with Electric Picnic in clear view, why not channel some Chung into your festival style.

Not only does it look fab but it’s also, dare I say, very practical and comfy – the perfect combination for any festival. In an interview with Vogue about dressing for festivals Chung says: “Wrap up warm, take lots of layers, a good scarf, check the weather reports, invest in some wellies…it needs to be comfortable” and here at HelpMyStyle towers we couldn’t agree more!

Less is definitely more with this look. You want to start with some cut-off denims or to change it up try some leather shorts such as these faux leather ones from Penneys (€13). Take a modern graphic tee, like this one from Topshop (€25), and layer up with a chunky knit. I like this one from Asos (£45) for its colour and just the right amount of granny kitsch. To finish the look slip on some cute cropped wellies (I like these Hunter original lace ups €75) and you’re festival fit. Of course don’t forget your sunnies – we live in hope!

There’s no Heaton’s store near where I live so up until a couple of months back I was obviously of the treasures to be had. I now go out of my way every couple of weeks to check out what goodies they have in store.

With festival season upon us, they’ve currently a super selection of must-haves for any fashionable festival wardrobe. Colour and comfort are your best friends at a festival so these brightly coloured essentials are worth checking out. I particularly heart the range of wellies, especially the studded black ones…Kate Moss would be in her rock-chick-element!