Brown Thomas has collaborated with Marc Jacobs for their annual limited edition Fashion Targets Breast Cancer Campaign. The super cool bag features the designer’s signature Miss Marc character wearing a “Fight Like a Girl” tank and red boxing gloves and will no doubt be a hit with Irish fashionistas.

The Marc by Marc Jacobs Fashion Targets Breast Cancer bags will retail for €35 and will go on sale in all Brown Thomas and BT2 stores on Fashion Targets Friday, May 6th 2011. All of the proceeds from the sale of these special designer totes, which will retail for €35, will go to Action Breast Cancer (a programme of the Irish Cancer Society) and Europa Donna Ireland (raising awareness of breast cancer issues in Ireland).

Breast Cancer has sadly affected each and everyone one of us. We all know a relative, a family friend or a neighbour who has unfortunately been diagnosed with Breast Cancer. Recent data shows that in Ireland, 2,776 cases were diagnosed in 2009.